Meet Peta...
Turning ideas into compelling brand experiences demands more than creativity alone; it requires strategic thinking, technical expertise and years of experience. Peta Miller (née Nash) brings all three in abundance.
A dedicated Senior Graphic Designer and Chartered Designer, Peta combines strategic insight with exceptional creative craftsmanship to transform ambitious ideas into powerful brand experiences across print, digital and environmental channels. Equally comfortable shaping big-picture brand strategy as refining the finest typographic detail, she believes every successful project begins with a compelling idea and is realised through rigorous, thoughtful design.
With more than three decades of experience, Peta brings a rare blend of creative expertise, commercial understanding and production knowledge. She has partnered directly with organisations of every size, from global market leaders to entrepreneurial start-ups and charitable organisations, delivering intelligent design solutions that not only look exceptional but also work hard for the businesses behind them.
Her extensive portfolio spans brand identity, packaging, brochures, exhibitions, books, websites and integrated marketing communications. Over the years, she has collaborated with an impressive range of clients, including Chivas Brothers, where she spent 13 years developing and safeguarding the integrity of the company’s prestigious super-premium whisky portfolio. Other notable clients include Hornby plc, Habanos S.A. (Havana, Cuba), The Taylor Fladgate Partnership (Oporto, Portugal), Hamleys, Royal Blackheath Golf Club, Luxury Family Hotels, The Chartered Society of Designers, The NHS, and many innovative start-ups and
non-profit organisations.
non-profit organisations.
Peta’s work has taken her across the globe, helping organisations define who they are, articulate what they stand for and connect more effectively with their audiences. Her approach is collaborative, meticulous and results-driven, underpinned by an unwavering commitment to design excellence.
Recognised by her peers for her contribution to the profession, Peta became
a Chartered Designer in 2020, has been a Fellow of the Chartered Society
of Designers since 2003, and currently serves as Vice President of the Society.
a Chartered Designer in 2020, has been a Fellow of the Chartered Society
of Designers since 2003, and currently serves as Vice President of the Society.
Whether launching a new venture, refreshing an established brand or bringing clarity to a complex communication challenge, Peta offers an experienced, insightful and highly efficient creative partnership.
To discuss your project or discover how thoughtful design can make a difference to your business, please get in touch…
What's in a name...
Retired founder and Peta's father John Nash, emerged from advertising and set up John Nash & Friends (now trading as Nash Design) in 1973, based at 31 Neal Street, Covent Garden. He enjoyed fruitful years working for Wedgwood, Hornby, BHS, Thorne Lighting, Bank of England, International Wool Secretariat, to name a few. In 1987, he took the intrepid decision to move his 15 strong team to ‘docklands’, spending another successful 20 years. Still going strong and focused on his love of book design.
Good to know...
When you engage Nash Design, we do it all – from conceptual design ideas, through development & artwork, to overseeing final production across all channels.
We work with you throughout the design concept and development stages, through to implementation, ensuring projects deliver your goals.
We will:
- totally immerse ourselves in your business
- bring a new perspective enabling you to view your business afresh
- identify challenges and opportunities where design can make a difference
- seek out your brand truths to underline the credibility of your communication
- help create a brand strategy by identifying your main proposition and key messages
- clarify the scope of the design project and set realistic goals according to your budgets and ambitions
- use our creativity, knowledge and experience to explore alternative design concepts, developing the preferred idea to your satisfaction
- listen to your feedback and implement changes to your satisfaction
- ensure at the core of everything we design, is our quartet of key objectives - impact, originality, comprehension and simplicity
- ensure your investment leaves a lasting legacy, equipping you with design communication collateral for the future
- use our extensive knowledge of print and digital media to produce the most appropriate method of execution of our ideas
- liaise with production companies and oversee your project through to delivery
- build future capability into everything we design, including in-house templates
- aim to build a long-term relationship to help develop the design concepts we have brought to life.